From 1993, Choppies embarked on a great expansion drive, with new stores being opened in the greater Gaborone periphery. The expansion also moved to highly populated geographical areas of Botswana. In 2008, Choppies introduced its footprint into South Africa opening a store in Zeerust North West. Our focal point of operation in South Africa is North West. As part of our expansion drive, 2013 saw Choppies move into Zimbabwe where most of the Choppies stores were acquisitions of the existing Spar network. The first distribution centre in South Africa was opened in 2014 and located in Rustenburg. It was found to be an ideal point as we intend to supply to all stores within a 500km radius.
Of the significant developments that Choppies has been active in, 2014 saw the opening of a distribution Centre in Zimbabwe. Our foresight is to grow into East Africa, with emphasis in Tanzania and Kenya. Choppies believes in potential of the African market hence the continued growth.